Articles by Karen A. Moores

Karen A. Moores
About Karen A. Moores

TOWN Content + Commerce is a different kind of digital agency: we focus on helping clients maximize their e-commerce sales through curated content solutions. We also like to get the conversation flowing with client social media strategy and strategize with clients for content-focused communications ranging from photography to sourcing writers and designers. Although small (we are still a start-up!), we focus with emerging and existing leaders in our business to tell brand stories and grow sales. Our agency is part of the TOWN Group and a Mission Media Inc. company.

Yesterday I spent the day with my mentor and her team in Halifax, at their head office. Some of the best conversations I’ve had in business have been while travelling in a car – this is the case for my first in-place meeting with my …

We’re three months into our mentorship and thanks to the digital space, despite travel and client needs, I’ve been able to ask my mentor candid questions and really find exactly what I wanted when I applied for this program: an unbiased listening ear on client …

When I began this mentorship program, I thought of how much advice the Maple Trade Finance team could give me for my own business. Carole-Ann and I had already talked about projections, cash flow, valuation statements and organizing meetings with both her Chief Financial Officer …

I’ve been fortunate to do a lot of work with Atlantic Business Magazine – they have a great team that shows off the major ways that Atlantic Canadian business leaders are charting the course for impressive deals around the world in some of the toughest, …